Skip to main content

Connectively vs Featured: What's the Difference (and Why You Might Use Both)

Learn about the differences between Connectively.us and our other product, Featured.com

Written by Community Team

What is Connectively?

Connectively is the source-request platform that connects journalists and publishers with expert sources. Journalists and publishers post queries — questions they need expert insight on for an upcoming story — and you, as an expert, can respond directly with your answer. No pitching required.

Submit a response to a query that matches your expertise, and Connectively tracks that response through to publication.

How Connectively Works

  1. Browse open journalist queries on our Questions page

  2. Submit a direct response highlighting your expertise

  3. Connectively tracks your submission through to publication

Connectively Plans

Connectively offers a free tier and three paid subscription options:

  • Free — limited to three monthly answer submissions

  • Lite — supports 10 answers per month

  • Pro and Business — seat-based plans that unlock unlimited submissions

A note on seats: A paid seat is tied to a single expert profile for the full 30-day billing period. If you're submitting insights on behalf of multiple clients or experts, you'll need a paid seat for each profile, or you can use pay-as-you-go credits to cover additional, one-off submissions instead of adding another seat.

Where Do Queries Come From?

Queries posted to Connectively are most often submitted directly to our platform from the requesting publisher or journalist. We also cross-post queries from HARO — the original, free source-request newsletter many PR and marketing professionals already know. HARO was acquired by our team in 2025, and still exists as a standalone free newsletter, but it also feeds opportunities into Connectively.

How Is Connectively Different From Featured?

Connectively and Featured are separate products built for different parts of the PR process:

  • Connectively is where you respond directly to journalist queries with expert insights — no pitching involved.

  • Featured is a separate, AI-powered PR platform for building outreach strategy: monitoring mentions, surfacing opportunities, identifying journalists to pitch, and running automated Workflows.

If you're only looking to respond to journalist queries as a source, Connectively covers that on its own. Featured is a different product for teams that also want an AI-powered co-pilot to support their PR and monitoring efforts.

Connectively opportunities do surface in Featured as active journalist requests for users who use both.

Quick Comparison

Featured

Connectively

What it's for

AI-powered media monitoring, PR strategy, and pitching

Sharing direct responses to journalist source requests

How you engage

Chat with the AI agent, run Workflows

Submit answers to posted queries

Pricing model

Usage-based (chat volume); Workflows on paid plans

Lite (10 answers/mo) or seat-based Pro/Business (unlimited responses)

Best for

Ongoing PR strategy and proactive monitoring

Quick, direct expert commentary

In short: Featured is the strategic engine, Connectively is where direct source submissions live, and HARO feeds opportunities into both.

Did this answer your question?